Company News, Marketing News

Proactiv Taps Cameron Dallas for X Out

Digital celebrity is newest spokesperson for acne brand.

Digital celebrity Cameron Dallas, who stars in the Netflix series “Chasing Cameron” and is co-producing the global touring convention MAGCON, is now an X OUT spokesperson. Dallas has more than 35 million followers across five different social media platforms.

“We are thrilled that Cameron, like millions of others, has found that the power of X OUT can help get and keep your skin clear and help restore confidence,” said Seth Radwell, CEO of The Proactiv Company. “Cameron understands that X OUT is the best one-step acne treatment on the market and we are so proud of our partnership with him.”

The Proactiv Company is a newly formed entity within Nestle Skin Health S.A.

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